September 2023

Little Red Book: A New Marketing Approach to Connect Brands with the Global Chinese Market Little Red Book (Xiaohongshu): An Organic Social Content Ecosystem Xiaohongshu is not just a platform that gathers a diverse range of user profiles, including business brands, internet celebrities (including celebrities and KOLs), and a vast potential consumer base; it is […]

Boosting Your Little Red Book Traffic: Key Techniques Revealed How to get free traffic from Xiaohongshu (Little Red Book) ? 1. Follow official accounts • Follow the Little Red Book Growth Boost account “Author Assistant” service account to get an extra 100 traffic coupons. • Subscribe to Note Inspiration to receive an additional 200 promotion

Step-by-Step Guide to Growing Xiaohongshu Account “Newbie Guide” A 0-to-1 Strategy for Xiaohongshu (RED) Account Operation 01 Clear Positioning• Choose a vertical field for your account’s clear positioning.Combine two principles: interested field + skilled field.Select an area you’re both interested in and skilled at to create consistent content. 02 Account Identity• Use distinctive information to