December 2024

2024 Tencent Summit: Mastering WeChat Channels 2.0 Strategies Within the expansive WeChat ecosystem, how are WeChat Channels emerging as a powerful bridge connecting users and brands? As algorithm upgrades and live-stream recommendations reshape the rules of engagement, how can businesses and creators seize these opportunities to achieve a winning combination of traffic and conversions? Join […]

(The Whitepaper is written in Chinese) How Hotels Unlock Brand Potential Through Positive Review Marketing? Discover how hotels build deeper customer engagement and create lasting impressions through personalized marketing strategies and unique brand differentiation. This report is based on a study conducted by Razorfish. In today’s rapidly evolving market, achieving top-tier reviews is no longer