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luxury brands, Xiaohongshu, HNWI marketing

Luxury Brands Marketing | The Key Player in Xiaohongshu

Luxury Brands Xiaohongshu Case Study: HNWI Marketing on RED Learn how luxury brands utilized Xiaohongshu’s live streaming and content strategies to enhance engagement and boost brand-related searches during Milan Fashion Week 2025. Xiaohongshu Overview Xiaohongshu, known for its creative and fashion-forward user base, has evolved into a pivotal platform for luxury brands looking to enhance […]

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Medical Aesthetics Whitepaper: Xiaohongshu Marketing Insights

Medical Aesthetics Whitepaper: Xiaohongshu Marketing Insights OctoPlus Media released a professional whitepaper provides an in-depth analysis of China’s medical aesthetics market growth trends, consumer behavior, and Xiaohongshu marketing strategies, offering brands guidance for success in China Market. How to Stand Out in China’s Medical Aesthetics Market Using Xiaohongshu Marketing Strategies In recent years, Xiaohongshu has

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Instagrammable-Food-Trends-UGC-Influence-Report-in-China

Xiaohongshu Report Sharing | Instagrammable Food Trends & User-Generated Content (UGC) Influence Analysis in China

Xiaohongshu Report Sharing | Instagrammable Food Trends & User-Generated Content (UGC) Influence Analysis in China Explore the instagrammable food trends and UGC influence in China and enhance your restaurant’s appeal and engage with consumers With the arrival of the post-pandemic era, Chinese consumers are increasingly seeking dining experiences that offer more than just a meal.

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2024Xiaohongshu-Maternity-and-Infant-Industry -insight

Report Sharing | 2024 Xiaohongshu Maternity and Infant Comprehensive Industry Insight

Report Sharing | 2024 Xiaohongshu Maternity and Infant Comprehensive Industry Insight Discover key insights and trends from the 2024 report on the Xiaohongshu maternity and infant industry. Essential for brands targeting new parents. The 2024 Xiaohongshu Maternity and Infant Industry Insight Report is fresh off the press! This comprehensive 57-page report dives deep into the

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Xiaohongshu common Q&A

Must-Know FAQs for International Brands on Xiaohongshu 

Introduction | Must-Know FAQs for International Brands on Xiaohongshu With the rapid development of the Chinese internet, Xiaohongshu (Little Red Book) has become the preferred platform for many overseas brands entering the China market.  To help international brand owners better understand Xiaohongshu operations, OctoPlus has compiled a list of common Xiaohongshu FAQs. This note is

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Xiaohongshu OA Management - Wellcome Hong Kong

Xiaohongshu Account Management: Wellcome Hong Kong

Xiaohongshu Account Management Case Study: Wellcome Hong Kong OctoPlus Supports Wellcome Hong Kong for the entry of Xiaohongshu Project Overview Advertiser: Wellcome Hong Kong Objective: To create brand awareness and increase engagement with users from Xiaohongshu. Collaborate with Hong Kong celebrity to increase the brand influence among the industry. Achievement Attracted intense discussion among Xiaohongshu

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Sharing Marketing Strategies on the Trend of Monetizing Content on Xiaohongshu Platform

Maximizing Conversion: Xiaohongshu’s Seamless Shopping Experience

Maximizing Conversion: Xiaohongshu’s Seamless Shopping Experience Sharing Marketing Strategies on the Trend of Monetizing Content on Xiaohongshu Platform Recently, Xiaohongshu has been testing a highly anticipated new feature: direct redirection to WeChat Mini Programs from Xiaohongshu, and some brands have already successfully utilized this feature. This implies that Xiaohongshu merchants now have more choices in

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Xiaohongshu Data Analysis

Enhancing Xiaohongshu Note Reach: Tips for Maximizing Exposure and Engagement

Enhancing Xiaohongshu Note Reach: Tips for Maximizing Exposure and Engagement Data Analysis on Xiaohongshu | Key Data You Should Know ⚠️ When operating an account, many tend to overlook the aspect of data review! However, regular analysis and review of account data can help us better identify issues with note performance in a timely manner,

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Xiaohongshu Account Certification

Xiaohongshu Enterprise Certification: Essential Qualifications Revealed

Xiaohongshu (Little Red Book) Enterprise Certification: Essential Qualifications Revealed What qualifications are required for overseas brand Xiaohongshu enterprise certification❓ If brands want to join Xiaohongshu and become a Xiaohongshu enterprise professional account, to meet various business activity needs, how should they certify their accounts? First, you can start by finding the corresponding industry! OctoPlus has

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Xiaohongshu Content Strategy Formula

Xiaohongshu Marketing: Content is Key-Crafting Viral Posts

Xiaohongshu Marketing: Content is Key – Crafting Viral Posts for Xiaohongshu Success The formula for viral posts on overseas brands on Xiaohognshu (Little Red Book) has been found❗ If overseas brands want to further penetrate the Chinese market:✅ Expand brand marketing through Xiaohongshu operations✅ Expand cross-border e-commerce business by content seeding on XiaohongshuBoth require high-quality

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