Xiaohongshu Marketing: China Summer Explosive Growth for Sunscreen Product and Skincare Industry In this article, we explore the latest trends in the Chinese sunscreen market, with a focus on Xiaohongshu (Little Red Book) and its explosive growth. We also provide tips for brands looking to market their sunscreen products in China this summer, with a […]
Advertise to China’s Travellers on Fliggy: China’s Leading Online Travel Platform Marketing As the Chinese travel market continues to grow, businesses must adapt to the ever-changing landscape by utilizing innovative platforms like Fliggy (飞猪), China’s leading online travel platform. In this in-depth guide, we’ll explore the world of Fliggy, its key features, advertising opportunities, and
Private Traffic in China: The Development of Private Traffic for China Marketing in Beauty and Personal Care Brands Private traffic has become a buzzword in the retail industry, particularly in the beauty sector, as brands have embraced it since the onset of the pandemic in 2020. Analysys, a market research firm, has examined the private
Hello There, Welcome to our April newsletter. In this month’s newsletter, we bring you a diverse range of topics, beginning with a deep dive into the reimagined world of homestays. As travelers increasingly seek unique and authentic experiences, the homestay industry has adapted, offering exciting new developments to cater to these desires. Next, we explore
The Rise of China’s Female Economy: Empowering Female Active Users Online Read More »
China Outbound Travel Marketing Insights: New Destinations and Visa Updates for Chinese Tourists during “May 1st” The pilot resumption of outbound group tours has brought good news to the travel market. The Ministry of Culture and Tourism has announced the second batch of travel agencies allowed to operate outbound group tours and “flight + hotel”
China Hospitality Industry: A Decade of Evolution and Forecasting the Next 3 Years for China’s Homestay As we navigate through the post-epidemic era, the homestay industry is experiencing changes and trends that are worth exploring. Looking back at the past 10 years, we’ve seen significant growth in the industry, from humble beginnings to high-end quality
Xiaohongshu Marketing Content Violation Policy 2023 – Final Avoiding Common Content Violations on Xiaohongshu: A Marketer’s Guide It is important for brands and enterprises to be mindful of the types of violations that can occur when managing a Xiaohongshu account, particularly when it comes to content marketing. In the following sections, we will provide information
Xiaohongshu Marketing Content Violation Policy 2023 – Final Read More »
Xiaohongshu Marketing Content Violation Policy 2023 – Part Three Avoiding Common Content Violations on Xiaohongshu: Best Practices It is important for brands and enterprises to be mindful of the types of violations that can occur when managing a Xiaohongshu account, particularly when it comes to content marketing. In the following sections, we will provide information
Xiaohongshu Marketing Content Violation Policy 2023 – Part Three Read More »
China Marketing Insights Monthly Newsletter [April 2023] Hello There, Welcome to our April newsletter. In this month’s newsletter, we bring you a diverse range of topics, beginning with a deep dive into the reimagined world of homestays. As travelers increasingly seek unique and authentic experiences, the homestay industry has adapted, offering exciting new developments to
China Marketing Insights Monthly Newsletter [April 2023] Read More »
Xiaohongshu Marketing Content Violation Policy 2023 – Part Two Protecting Your Brand on Xiaohongshu: Compliance with Content Guidelines & Policy It is important for brands and enterprises to be mindful of the types of violations that can occur when managing a Xiaohongshu account, particularly when it comes to content marketing. In the following sections, we
Xiaohongshu Marketing Content Violation Policy 2023 – Part Two Read More »
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