WeChat Mini-Program - GoGBA: Empowering Business in the Greater Bay Area
Congratulations on the award winning for the best government affairs mini-program！
The “GoGBA Bay Area Economic and Trade Information” mini-program has won the Latin Aladdin Award for the second time in 2023!
The GoGBA WeChat mini-program is developed by the Hong Kong Trade Development Council (referred to as the HKTDC) to accelerate and attract more Hong Kong businesses to participate in the construction of the Greater Bay Area. It is a one-stop platform that provides free cross-border business tools to better support businesses in operating in Guangdong, Hong Kong, and Macau.
The “GoGBA One-Stop Platform,” developed with the assistance of OctoPlus, includes three sections: the Bay Area Economic and Trade Information digital platform, consulting services, and training and online/offline event platforms. By integrating with WeChat, it enhances coverage, overall accessibility of the mini-program, and connectivity, disseminating business opportunities in the Greater Bay Area and providing practical information such as cross-border transportation, local services, length of stay calculations, and diversified services to help businesses seize new directions and opportunities in the Greater Bay Area.
The Aladdin Award is hailed as the “Oscar Award” of the mainland Chinese mini-program internet industry. Previous winners include institutions or brands such as the Chinese State Council, Suishen Ban, Meituan, JD.com, iHerb, Zhihu, and Xicha.
According to research by the Aladdin Research Institute:
The GoGBA “Bay Area Economic and Trade Information” mini-program provides market and policy consulting services for the economic development of the Greater Bay Area, offering unprecedented development opportunities for local and incoming businesses. It demonstrates strong service and innovation capabilities in the construction of a world-class city cluster business application.
Therefore, in 2023, the GoGBA “Bay Area Economic and Trade Information” mini-program was honored with the Aladdin Award for Best Innovative Mini-Program and Best Government Affairs Mini-Program.
OctoPlus, a one-stop mini-program solution provider:
- Conducts demand research
- Plans mini-program framework processes
- Plans and refines the details of mini-program pages
- Designs mini-program UI
- Develops mini-program frontend
- Develops mini-program backend
- Tests the mini-program
- Officially delivers and launches the mini-program
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