China Marketing Academy

2022 New rules for brands on Xiaohongshu l Xiaohongshu Guide Welcome to our Cantonese edition of China Marketing Academy! Have you ever wondered why your posts on Xiaohongshu (RED) get restricted all of the sudden, or your account is blocked for no reason? In this video, our marketing coach, Hilson will guide you through the […]

Jubensha ! Role-Playing Game in China Jubensha has been a craze among the Chinese young generation. It’s an interactive game played by 4-8 people, sitting around a table, role-playing the characters in the script, and try to solve a homicide or mystery. In this video, our CEO of OctoPlus Media, Mia, will welcome you to

Introduction to WeChat Search l WeChat Search Engine Welcome to our Cantonese edition of China Marketing Academy! The function of WeChat Search is similar to our common search engine. As a built-in search function of WeChat APP, it can not only help you find friends and contacts, or find chat history with keywords, but also

Insights of WeChat Luxury Brands 2021 – Part 2 “The WeChat Luxury Index 2021” by DLG and JINGdigital provides insights based on non-public data to allow luxury brands to benchmark their performance in the industry. In this video, our WeChat marketing coach, Karen will continue her insights from our last video and highlight more key and

Insights of WeChat Luxury Brands 2021 “The WeChat Luxury Index 2021” by DLG and JINGdigital provides insights based on non-public data to allow luxury brands to benchmark their performance in the industry. WeChat is a social messaging and media platform launched in 2011, expanding the range of services from payments to e-commerce solutions. It has now

WeChat Channels Verification l Introduction to WeChat Channels Welcome to our Cantonese edition of China Marketing Academy.  How to get a WeChat Channels profile/account verified? Previously, we have introduced WeChat Channels and the features of WeChat Channels. WeChat Channels is a new short video platform within WeChat itself. Users can create and share short videos

Hidden & Amazing WeChat Features and Tricks l WeChat Tips & Tricks Part 2 Second part of Hidden & amazing WeChat features and tricks that you don’t wanna miss! In this video, our WeChat marketing coach, Karen will continue to share some tips and tricks about useful features on WeChat, dedicated to users who are

Hidden & Amazing WeChat Features and Tricks l WeChat Tips & Tricks Hidden & amazing WeChat features and tricks that you don’t wanna miss! In this video, our WeChat marketing coach, Karen will share some tips and tricks about useful features on WeChat, dedicated to users who are not familiar with WeChat, China’s largest social

Introduction to WeChat Channels l How to create WeChat Channels and link to Official Account? Previously, we have introduced WeChat Channels. WeChat Channels is a new short video platform within WeChat itself. Users can create and share short videos and photos on their own WeChat Channel. Do you know that you can link WeChat Channels

The Features of WeChat Channels l Introduction to WeChat Channels Welcome to our Cantonese edition of China Marketing Academy.  Previously, we have introduced WeChat Channels. WeChat Channels is a new short video platform within WeChat itself. Users can create and share short videos and photos on their own WeChat Channel.  In this video, our WeChat marketing