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china marketing newsletter october 2022

China Marketing Insights Monthly Newsletter [October 2022]

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China Marketing Insights Monthly Newsletter [October 2022] Hello There, Welcome to our October newsletter. A new regulation “Provisions on the Administration of Internet Pop-Up Information Push Services” has been officially implemented since September 30, 2022.  In the latest regulatory updates that happen in China, we highlight the requirements internet pop-up information push services shall comply […]

China Marketing Insights Monthly Newsletter [October 2022] Read More »

Toutiao shopping channel & Douyin shopping channel

Toutiao Officially Access Douyin E-commerce! Adding Shopping Channel Linked to TikTok’s Chinese version, Douyin.

Leave a Comment / China Marketing News /

Toutiao Officially Access Douyin E-commerce! Adding Shopping Channel Linked to TikTok’s Chinese version, Douyin. On 20 October (yesterday), Toutiao APP launched a shopping channel. This channel is located in the function bar of the search result page. Users can search for products in the form of search keywords and place an order for purchase. The

Toutiao Officially Access Douyin E-commerce! Adding Shopping Channel Linked to TikTok’s Chinese version, Douyin. Read More »

WeChat Search Ads | OctoPlus Media

WeChat Launches WeChat Search Ads! Newest WeChat Ad Targeting Keywords Search

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WeChat Launches WeChat Search Ads! Newest WeChat Ad Targeting Keywords Search From 20 October, WeChat Search Ads has officially launched! It is an advertisement displayed on the WeChat search result page based on the WeChat ecosystem. Buying method is based on performance (CPC). WeChat Search Ads – Search Entry There are four main types of

WeChat Launches WeChat Search Ads! Newest WeChat Ad Targeting Keywords Search Read More »

CHINA’S OTT MARKET IS BOOMING (1) l OctoPlus Media

China NEW TV Marketing, OTT Market Analysis Report 2022

Leave a Comment / China Insights & Big Data /

2022 CHINA OTT MARKET ANALYSIS 【Posted on: 2022 March】 2022 CHINA OTT MARKET ANALYSIS According to the “2021 Douyin Luxury Industry Report” released by Trend insight, China’s luxury goods consumption growth will lead the world in 2021, and major brands have deployed content fields one after another. In 2021, OTT revenue will be 15 billion,

China NEW TV Marketing, OTT Market Analysis Report 2022 Read More »

Successful Travel Livestreaming Case Studies in 2020: Sands Resorts Macao, Fliggy Live Streaming

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Successful Travel Livestreaming Case Studies in 2020: Sands Resorts Macao, Fliggy Live Streaming 【Posted on: 2021 January】 #1 Sands Resorts Macao x Ctrip’s Boss From 23 to 27 September, Sands Resorts Macao and Ctrip Travel have collaborated to promote the opening of Macau tourism after the pandemic. Two live streaming sessions were held together, attracting more than

Successful Travel Livestreaming Case Studies in 2020: Sands Resorts Macao, Fliggy Live Streaming Read More »

Types of WeChat Advertising

Types of WeChat Advertising l Introduction to WeChat Advertising

Leave a Comment / China Marketing Academy /

Types of WeChat Advertising l Introduction to WeChat Advertising WeChat is more than a messaging and social media app – it is a lifestyle for over one billion users across the world. Chat and make calls with friends, read news and use local services in Official Accounts and Mini Programs, play fun games with friends,

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Mini Program Malls” and “WeChat Store”? Which one should I choose?

What are “Mini Program Malls” and “WeChat Store”? Which one should I choose?

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What are “Mini Program Malls” and “WeChat Store”? Which one should I choose? 【Posted on: 2019 March】 “WeChat Store” are essentially ecommerce pages within WeChat, built using HTML5. As an early pioneer in ecommerce solutions, WeChat has developed many products over the years, with “Mini Program Malls” being its latest. These are built through mini programs and offer an experience closer to native

What are “Mini Program Malls” and “WeChat Store”? Which one should I choose? Read More »

Which brand should definately consider xiaohongshu

Which Brand should definitely consider Xiaohongshu?

Leave a Comment / China Marketing Academy /

Which Brand should definitely consider Xiaohongshu? Compared to the relatively cold way of online shopping on e-commerce platforms, female consumers now prefer a more interactive and satisfactory experience as offered by the Xiaohongshu app. Through KOLs sharing products and recommendations on the platform, consumers feel a  greater sense of trust. This also bridges the gap

Which Brand should definitely consider Xiaohongshu? Read More »

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OctoPlus is a marketing technology company focused on China inbound and outbound marketing. We specialize in helping brands across the world to succeed in China market, or targeting Chinese travellers from pre-travel planning to during travel in destination country.
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© Copyright. OctoPlus Media Global Limited 2024. All rights reserved

OctoPlus Media White Logo
OctoPlus is a marketing technology company focused on China inbound and outbound marketing. We specialize in helping brands across the world to succeed in China market, or targeting Chinese travellers from pre-travel planning to during travel in destination country.
Whatsapp Weixin Envelope Skype Link
  • BD@octoplusmedia.com
  • C/26, Talon Tower, 38 Connaught Road West, Sheung Wan, Hong Kong
  • 2806D, Hanggang Fuchun Business Building, Futian District, Shenzhen, Guangdong
  • 33, Zhong Shan Wu Lu, Guangdong, Guangzhou 510000
  • Jalan Bangsar, 59200 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
  • 18 Cross Street, Cross Street Exchange, #02-101, S( 048423), Singapore

© Copyright. OctoPlus Media Global Limited 2022. All rights reserved

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