Introduction to WeChat Channels l How to create WeChat Channels and link to Official Account? Previously, we have introduced WeChat Channels. WeChat Channels is a new short video platform within WeChat itself. Users can create and share short videos and photos on their own WeChat Channel. Do you know that you can link WeChat Channels […]
How to set up WeChat Wallet? l Introduction to WeChat Pay Tencent and Alibaba, China’s two biggest internet companies took the country by storm with their payment products WeChat Pay and AliPay. In first and second-tier cities there, going completely cashless is made possible through smartphones. WeChat Pay is a payment feature integrated into the
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Key to Blind Box Marketing Success in China 【Posted on: 2021 February】 Blind Box Marketing Blind boxes are where different items are placed by merchants in a Box and the user draws the item by luck. Customers are not aware of the item until they purchase a blind box. Lucky boxes and themed bags in shopping
WeChat Service Account vs Subscription Account There are 2 types of WeChat official account which are subscription account (订阅号) and service account (服务号), but what are the differences between these two? In this lesson, our WeChat marketing coach, Karen will show you the differences between WeChat subscription account and service account. Presented by: Cover topics:
How to register Douyin Verified Business Account Douyin, also known as Chinese Tiktok, is the fastest growing brand and also currently the largest short video platform in China. With more than 400 million DAU, it’s a leading short video app owned by ByteDance. The app has powerful editing capabilities and enables users to add music,
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Deep-dive of KFC Pocket Store WeChat Mini Program 【Posted on: 2020 May】 If you think distribution and fan economy are outdated, this might because you didn’t play it well. Let’s have a look at how KFC leverage the fan economy on distribution. 1. Square of Fried Chicken Store The mini program displays the four major
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How to Create WeChat Oversea Official Account Step-by-step Have you ever wanted to create WeChat official account from overseas with a foreign business license but don’t know how? In this video, our WeChat marketing coach, Karen will teach you how to create WeChat official account outside of China. Presented by: Cover topics: WeChat official account
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Jubensha ! Role-Playing Game in China Jubensha has been a craze among the Chinese young generation. It’s an interactive game played by 4-8 people, sitting around a table, role-playing the characters in the script, and try to solve a homicide or mystery. In this video, our CEO of OctoPlus Media, Mia, will welcome you to
2022 LUXURY INDUSTRY INSIGHTS 【Posted on: 2022 April】 2022 LUXURY INDUSTRY INSIGHTS The luxury industry report made by Miaozhen System and Mininglamp Technology observes and analyses the traffic and strategies of luxury goods on social media, brand communication, crowd observation, hot topics and market trends, and publishes six luxury goods industry reports. Brand product categories
Introduction to Xiaohongshu Xiaohongshu – also known as RED – is a popular social media platform which launched in 2013. Most of the Xiaohongshu users are Millennials and Gen Z. Users can share their moments from their lives through short videos, photos and other formats on the platform. Its very active community creates billions of
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