WeChat Launched the Live Streaming Function 【Posted on: 2020 March】 WeChat just launched the live streaming function, the major brands are rushing to enter the market. Through WeChat live streaming, users can watch the live streaming and buy products; Participate in interactive activities such as likes, comments, lucky draw, coupon, etc. Users also can directly […]
China Female’s Consumption Trend Report: Girl Power by JD Data 2020 【Posted on: 2020 March】 Female are always as an important role in the consumption upgrade process, and they have also become the leader of high-quality consumption. According to the “2020 Female’s Consumption Trend Report” released by JD Big Data Research Institute, 2019 females consume
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Post Pandemic China Travel Insight Report 2020 【Posted on: 2020 March】 Where do Chinese people want to travel after outbreak is over? Japan is the 1st choice, next is Thailand and South Korea. iScope Travel Insight In the face of the virus on the impact of different industries, Xunfei AI officially released the report, focusing on
Alipay has evolved from digital wallet to a lifestyle enabler 【Posted on: 2020 March】 AliPay, one of the China largest thire-party payment platform, it backed by the Alibaba group, with 1.2billion users. It’s also the industry of digital payment most trusted partner. Recently Alipay announces the plan to support the digital strategy upgrade in China.
Fliggy Travel Live Streaming for Home Stay 【Posted on: 2020 March】 Fliggy, the Alibaba’s comprehensive tourism service platform, it ranks the top 3 mobile terminals in the tourism market. It is backed by the Ali Group ecosystem and has nearly 700 million monthly mobile active users, also successfully attracted many international travel enterprises. Recently, Fliggy
Ctrip Announced 1 Billion yuan Plan to Revive Travel Booking 【Posted on: 2020 March】 In order to promote tourism consumption, Ctrip recently announced 1 Billion yuan plan to revive travel booking on platform. The plan will involve destination government authorities, airlines, hotels, travel agencies and tourist attraction operators. Ctrip also proposed active investment subsidies for
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DXY.cn – China medical professional community for disctors, health care professionals, pharmacies and facilities 丁香园，China’s largest professional community in the medical field, media platform and digital professional service providers, with a total of 10 million users, with 5.5 million professional users, is the most influential Chinese doctor online community. Since its establishment 19 years ago,
APP OF THE MONTH – KEEP APP OF THE MONTH – KEEP Keep is a mobile fitness app launched in February 2015. Keep provides fitness teaching, running, cycling, dating and fitness diet guidance, equipment purchases, and more, providing one-stop exercise solutions. Key statistics: Women make up 58% of users, and women prefer to lose weight,
Gucci Fendi Burberry collaborate with Tencent to customize WeChat Red Packet cover 【Posted on: 2020 Feb】 https://mp.weixin.qq.com/s/7hVI9sZ-WRA_D5rcY7i3bA https://mp.weixin.qq.com/s/5Ebnf9ciD9YGtKQ_mBdIaw In early 2020, Gucci teamed up with Tencent to launch a customized WeChat red packet cover to launch a Spring Festival brand campaign to achieve a successful “localization” of communication and promotion. Limited-time red envelope collection mechanism
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Alimama releases “5i Rule” 2021 – The Strongest Short Video Marketing Strategy 【Posted on: 2021 January】 To help platform merchants and short video creators to better adapt to changes in short video marketing and accurately grasp opportunities, Alimama collaborated with Taobao short video and Tmall beauty industry to jointly launch a Taobao short video marketing
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