CSEO = Content Marketing + SEO
We create WORD OF MOUTH content that always ranks on top of the most popular Chinese platforms browsed by consumers.
CSEO is a category of CONTENT MARKETING boosted by SEO.
With CSEO, your brand can be the top result for word of mouth for micro-influencer reviews and rank first for KOLs product seeding, news media and websites.
CSEO = Content Marketing + SEO
We create WORD OF MOUTH content that always ranks on top of the most popular Chinese platforms browsed by consumers.
CSEO is a category of CONTENT MARKETING boosted by SEO.
With CSEO, your brand can be the top result for word of mouth for micro-influencer reviews and rank first for KOLs product seeding, news media and websites.
CSEO: Content Marketing + SEO
Super-charged Content Marketing Solution
Did You Know?
62% of customers search for reviews and information online before making their purchase, and a whopping 90% trust brand recommendations from friends.
Curated
Content
Seeded conversations, seeded product reviews, WOM campaigns, PR news media, KOLs
Selected
Channels
News sites, major forums, popular Q&A platforms, vertical media outlets, industry and trade channels
Maximize Exposure, Increase Search Engine Visibility
Driving seed visibility of selected keywords to the top of Baidu’s first SER
Guaranteed brand exposure in 1# search result page.
NO WIN NO FEE, PAY BY RESULT.
Word-of-Mounth Marketing a Must-Have Marketing Element in China
Chinese customers love PEER REVIEWS.
They TRUST word-of-mouth recommendations over official sources of information.
of Chinese customers trust brand recommendations
of Chinese consumers rely on reviews, more so than the global average
of Chinese customers more likely to make a purchase based on social proof
more sales when marketed through WOM and reviews than via paid ads
of Chinese
customers
trust brand recommendations
of Chinese consumers rely on reviews, more so than the global average
of Chinese customers more likely to make a purchase based on social proof
more sales when marketed through WOM and reviews than via paid ads
What do Chinese consumers do before they buy?
Before committing to a puchase of a product, Chinese consumers typically check for social proof through PAST REVIEWS & RECOMMENDATIONS
WOM Touch Points in China You Shouldn’t Miss
#1 Most Popular Search Engine in China
- 500 million daily active users are “Baidu it” for seeking recommendations.
- Pre-travel Research: Heavily use Baidu for travel planning.
- On the travel: Search on Baidu Mobile right away to check for trust and credibility.
1# Cross-border Social-Ecommerce App
- C2C point of view for e-commerce
- Suitable Brands: Travel; Beauty; F&B; Retail
- User-generated content : KOL, Micro-influencer
- Reached 100 million users by May 2018, mostly female
Our Successful Cases
Bringing you the exceptional content marketing techniques! We guarantee brand exposure on the search platform! By customizing high search volume and high-conversion keywords for a beauty brand.
Through content seeding to attract users to pay attention to both online and offline stores. OctoPlus Media optimizes the ranking of Japanese classic sports fashion brand, with the brand’s keywords
Promote the education program on WeChat search platform and obtained high brand exposure, attracted the attention of the target audience, and helped to improve the number of conversions.
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The Complete China
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Programmatic Advertising
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*A Preview Of Our Handbook
- Complete Guide to Programmatic Advertising
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- 150+ Pages of Top DSPs Data and Information
The Complete China
Advertising Handbook (2022 Guide)
*A Preview Of Our Handbook
- Introduction of Digital Advertising in China
- Marketing Ideas & Programmatic Advertising
- 400+ Pages of Highly Curated Details
- 100+ App Details & Advertising Options
- Multiple Digital Marketing Insight Reports & App Index
The Complete China
Programmatic Advertising
Guidebook (150pages)
*A Preview Of Our Handbook
- Complete Guide to Programmatic Advertising
- Data sharing on Chinese market behavior
- 150+ Pages of Top DSPs Data and Information
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