Reach The LGBT Community with Grindr – The World’s Largest LGBT Social Networking App

What is Grindr?

Since launching in 2009, Grindr has grown into the largest social networking app for gay, bi, trans, and queer people. They have millions of daily users who use location-based technology in almost every country in every corner of the planet.

Features in Grindr

Grindr Numbers

Grindr has 12 million active users per month and 4 million active users per day.
74% of Grindr users are aged 18 to 34.
Total of 223 million messages was sent in-app every day.

Why advertise on Grindr?

With the high number of daily active users, it’s beneficial to the advertisers who are looking to target the LGBT community and maximize their brand awareness.

Besides, the ads on Grindr has excellent viewability and zero fraud history which advertisers can be confident on their numbers and the exposure of the ads.

So far, there have been different brands from various categories like automobile, luxury skincare, pharmacy, food and beverage industry partnered with them as the platform has diversified users.

Grindr's Partners

Grindr Ad Formats

Mobile Size Banner Ad
- Ad Size: 320 x 50
- CTR Benchmark: 0.5% – 0.8%

Profile Interstitials Ad
- Located on user profile page
- Ad Size: 320 x 480
- CTR Benchmark: 3% – 5%

Medium Rectangle Banner Ad
- 100% brand safe
- Ad Size: 320 x 250
- First In-Cascade Ad Unit
- High visibility – After the 6^th row of cascade

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