Comprehensive Guide to Livestream Selling: OctoPlus Media COO P.J. Invited as a Guest Speaker at Hong Kong VTC's China E-Commerce Course
We are thrilled to announce that our Chief Operating Officer, P.J., has been invited to be a guest lecturer at the prestigious Hong Kong Vocational Training Council (VTC) e-commerce live streaming course! This opportunity allows us to share our expertise in e-commerce live streaming with aspiring digital marketers and future industry leaders
The Course Theme: Livestream Selling Strategies: Attracting Traffic, Monetizing, and Enhancing Expression
The invitation to speak at this event is a testament to OctoPlus Media’s leading role in digital marketing trends, particularly in the areas of TikTok live shopping and Xiaohongshu marketing. Over the years, we have helped numerous brands navigate the complexities of the Chinese e-commerce market with exceptional finesse.
The course covered a variety of essential topics:
- Traffic Generation Techniques:
- Pre-Launch Strategies: Effective methods for attracting viewers through targeted social media promotions and engaging pre-launch activities.
- Live Stream Announcements: Best practices for creating and disseminating compelling live stream announcements
- Monetization Strategies:
- Boosting Sales: Techniques to increase live stream sales using discounts, limited-time offers, and other conversion rate optimization tactics.
- Enhancing Expression:
- Viewer Engagement: Tips to improve live stream interactivity through effective body language and vocal techniques.
- Building Product Value:
- Showcasing Products: Methods to enhance product credibility, highlight key features, and use real-life cases and user feedback to build trust.
- Facilitating Purchase Decisions:
- Targeted Recommendations: Strategies for identifying audience needs and providing tailored product recommendations.
- Effective Persuasion: Addressing viewer concerns and encouraging immediate purchases through persuasive communication techniques.
Sharing knowledge and fostering continuous learning are essential to maintaining a leading edge in the digital marketing space. At Octoplus Media, we are dedicated to creating platforms for knowledge exchange and professional development.
China Marketing Academy
OctoPlus Media is committed to establishing the China Marketing Academy, a hub where experts from various fields share their insights on the latest Chinese marketing trends.
The academy offers workshops and courses in English, Cantonese, and Mandarin, providing a wealth of valuable content delivered by seasoned professionals. Whether you are interested in the latest marketing strategies or industry-specific knowledge, our extensive library of past workshops is available on our website. Stay tuned for our upcoming workshops that will bring more innovative insights into the Chinese market!
Content and Advertising Cooperation:
OctoPlus Media has established strong partnerships with major Chinese media outlets and is open to content and advertising cooperation opportunities. If you are interested in collaborating with us, please feel free to contact us at any time.
For more information or to discuss potential brand sponsorship opportunities, please contact OctoPlus Media at https://www.octoplusmedia.com/ or email us at bd@octoplusmedia.com.
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