OctoPlus Media Case Studies
- All
- Baidu
- CSEO (Word of Mouth)
- China Market Research
- Chinese Tourists
- DSP (China Data Bank)
- Influencer/KOL
- Livestream
- Mini Site/App
- Overseas Chinese
- SEM&SEO
- TikTok (Douyin)
- WeChat Ads
- WeChat Content
- WeChat MiniProgram
- WeChat Private Traffic
- WeSales (Ecommerce)
- Xiaohongshu (RED)

Zhihu CSEO Marketing Helping Cosmetics Brand Rebrand and Rejuvenate Product Image in China

Zhihu CSEO Marketing Enhance Higher Education Brands Exposure & Recognition

Zhihu CSEO Improves Brand Awareness and Reviews to Increase App Download in China | An APP Client

Xiaohongshu SEM: Target Search Intention on RED for Beauty Interest | Loretta, Japan

Xiaohongshu Mass Blogger Seeding to Attract Chinese Tourists’ Attention on a Hong Kong Beauty Brand | RED CSEO

Xiaohongshu KOL & Mass Influencer WOM Seeding | Fashion Brand, Japan

Xiaohongshu KOC/KOL Marketing – Yves Saint Laurent (Luxury brand)

Xiaohongshu KOC/KOL Marketing – Store Visits | Breitling

Xiaohongshu KOC/KOL Marketing – NP360 (Tourism)

Xiaohongshu KOC/KOL Marketing – Lancome (Cosmetic Skincare)

Xiaohongshu KOC/KOL Marketing – Chow Tai Fook Jewellery

Xiaohongshu Content Management & Paid Ads – Create Brand Awareness of The Star Ferry HK

Xiaohongshu Content Management & Paid Ads – Create Brand Awareness of NP360

Xiaohongshu Account Management: Wellcome Hong Kong

WeChat SEO Promoting High-end Real Estate Property to HNWI Chinese

WeChat Private Traffic – Targeted Community Groups Marketing | OctoPlus Cases Compilation

WeChat Private Traffic – Targeted Community Groups Marketing | Logistics l Asian Logistics, Maritime and Aviation Conference (ALMAC) 2022

WeChat Private Traffic – Targeted Community Groups Marketing | Education MBA | INSEAD

WeChat Private Traffic – Targeted Community Groups Marketing | C-level Entrepreneurs l BIP Asia Forum 2021

WeChat Private Traffic – Targeted Community Groups Marketing | C-level Entrepreneurs l Belt and Road Summit 2021

WeChat Miniprogram Development for China’s Biggest Gym Chain

WeChat Miniprogram Development for China’s Banking System

WeChat Livestream to Boost Fashion Product Ecommerce Sales

WeChat Livestream to Boost Beauty Product Ecommerce Sale

WeChat Live Webinars Marketing for HKUST EMBA

WeChat Live Streaming for Powered Milk Brand | Brand Livestreaming Incubator- Mead Johnson

WeChat Live Streaming for Maternity Ecommerce Shopping

WeChat Coupon Mini Program for L’Occitane

WeChat Content Marketing Strategy for Cross-border Payment Brand

WeChat Chinese New Year Promotion Marketing for L’Occitane

WeChat Advertising l Pediatric nutrition l Mead Johnson HK

WeChat Advertising l Management Service l Crown Records Management

WeChat Advertising l Luxury Brand l BREITLING

WeChat Advertising l Higher Education l HKU MBA

WeChat Advertising l Higher Education l EdUHK

WeChat Advertising l Higher Education l CUHK

WeChat Advertising l Data Intelligence l ICIS

WeChat Advertising l Creative & Fashion l Prym Consumer Asia

WeChat Advertising l Beauty Brand l POLA

WeChat Account Content Management l Travel Industry l Singapore Airlines

WeChat Account Content Management l Hong Kong Government l Hong Kong Monetary Authority

WeChat Account Content Management l Higher Education l Hong Kong University of Science and Technology Business School

WeChat Account Content Management l E-Commerce Industry l Prym Consumer

WeChat Account Content Management l Beauty & Cosmetic Brand l L’Occitane

WeChat Account Content Management l Arts & Cultural l West Kowloon Cultural District

WeChat Account Content Management | B2B – Government | HKTDC

WeChat Account Content Management | Automobile Car Brand | Rolls-Royce

WeChat Account Content Management | Apparel Retail Brand | Sloggi

Website Development Cases Compilation

Video Ads – Douyin Short Video l China’s Tiktok l Hang Seng Bank

Toutiao SEM Marketing to Promote Chinese Travellers’ Booking | Marina Bay Sands, Singapore

Toutiao SEM Marketing for B2B Lead Generation | Sourcing Platform

Toutiao SEM Advertising Case Studies | Education, B2B, Retail

Target precise Greater Bay Area (GBA) user groups | Video Ads | China CITIC Bank x Cathay Pacific – AsiaMiles

Target precise Greater Bay Area (GBA) user groups | China Data Bank | Bank of China

Target Precise Chinese Tourists to Japan Audience with DSP Campaign | China Data Bank | SHISEIDO

Target Accurate Female Consumers Audience in China with DSP campaign | China Data Bank | Mandom

Taobao’s First Macau 11.11 Global Livestream Party

Strengthen a Finance Brand’s Awareness in China and Recognition with Zhihu CSEO

SEM Marketing Case Study on Driving Leads and Application for Hong Kong Education Industry Client

SEM Marketing Case on Promoting Overseas Property | Aquella, Lan Kwai Fong

Selling to China Ecommerce WeChat Miniprogram | Yangmatou, Daigou Marketplace

Selling to China Ecommerce WeChat Miniprogram | UBuy, Local Ecommerce in Europe

Selling to China Ecommerce WeChat Miniprogram | TVB Big Big Shop

Selling to China Ecommerce WeChat Miniprogram | Mead Johnson, Milk-Powder

Selling to China Ecommerce WeChat Miniprogram | LOOKLULU, Cross-border Luxury Marketplace

Selling to China Ecommerce WeChat Miniprogram | Korea Duty Free Shop (LOTTE)

Selling to China Ecommerce WeChat Miniprogram | Fly Collection, Airline E-retailing

Selling to China Ecommerce WeChat Miniprogram | Aelia Duty Free, New Zealand

Selling to China Ecommerce Mini Program Shop | China Duty Free Shop (cdf)

Promoting Beauty Brand Sales on Duty Free Shop Miniprogram | Lamer

Promote Social Proof for HealthCare Brand Entering China via Zhihu and WOM Marketing

Precisely Target Overseas Chinese Citizens and International Students on DSP | China Data Bank | Sydney Water, Australia

Precise Targeting to Chinese Tourists for Travel Booking | China Data Bank | IHG

Precise Marketing to Chinese Enterprise C-level on Maimai China’s Linkedin | China Data Bank | Swarovski

Precise Health and Fitness Chinese Audience Targeting | China Data Bank | Foot Locker

Precise Chinese Tourists Target Audience Marketing | China Data Bank | Turkish Airlines

Precise Chinese Tourists and HNWI Marketing | China Data Bank | Sentosa Hotel, Singapore

Overseas Chinese Marketing l Insurance Industry l Canada Life

Overseas Chinese Marketing l Government l Sydney Water

Marketing to HNWI Chinese Interested in Overseas Property | China Data Bank | Shapoorji Pallonji, Dubai

Marketing to HNWI Chinese in Singapore | China Data Bank | HSBC

Marketing to Confirmed Chinese Travellers to Destination | China Data Bank | IMM Mall, Singapore

Marketing to Chinese with Interest in Overseas Property and Immigration | China Data Bank | Leptos, Cyprus

Marketing to Chinese Travellers for Flight Booking | China Data Bank | Philippines Airlines

Marketing to Chinese Travel Enthusiasts | China Data Bank | Tourism Northern Territory, Australia

Marketing to Chinese Tourists for Hotel Booking App Download | China Data Bank | Agoda

Marketing to Chinese Tourists for Hotel Booking | China Data Bank | Onyx Hospitality

Marketing to Chinese Students with Intention Study Abroad | China Data Bank | Edith Cowan University

Marketing on Dianping to Attract Chiness Tourists to Store | Maybelline New York, NYX Cosmetics

Marketing Affluent Chinese Audience with Travel & Immigration Intention | China Data Bank | Real Estate, Singapore

Luxury Watch Marketing to Overseas Chinese Expats | China Data Bank | WATCHBOX

Improved Baidu Ranking = More Organic Traffic = More Orders | Baidu SEO Case Study on Global Beauty Brand Website

How to Promote a New Launching Hero Product via Xiaohongshu Influencer Marketing?

How to Precisely Target Skincare Shopper Audience in China with DSP campaign | China Data Bank | DHC

How to Market New Hero Product of a Beauty Brand in China on Baidu?

How to Market for a Beauty Brand Repositioning in China via WOM Marketing

How to Create WOM around High-End Skincare Brand on Xiaohongshu | RED Influencer CSEO

How to Create a Must-Visit Shopping Spot for Chinese Tourists on Xiaohongshu

How to Attract Chinese Tourists to Shopping Mall in Hong Kong? | Baidu CSEO

How to Attract Chinese Tourists to Hong Kong Shopping Mall through Baidu CSEO

How a start-up brand quickly enter China and gain awareness via WOM campaign?

HK Government’s First O2O Livestreaming Forum with Mainland Government – HKTDC SmartHK

Hainan Duty Free & L’Occitane Livestream Marketing to Promote Sales in Duty Free Shop

GoGBA WeChat MiniProgram | WeChat Technical Development for HKTDC

First Cross-Border WeChat Live Streaming For SaSa Hong Kong

Drive Chinese Tourists to Shop in the Airport Duty Free Shop for Global Beauty Brand

Douyin SEM Marketing on B2B Lead Generation | HKTDC

Dianping Coupon Marketing Driving Chinese Tourists To Store

Dianping Ads to Attract Chiness Tourists to Store | L’Oréal Paris

Creative Video Production – Short Video l WeChat Channels l HKTDC

Creative Video Production – Douyin Short Video l China’s Tiktok l Asia Miles

Creating a New Check-in Hotspot Via Xiaohongshu WOM Marketing

Chinese Travellers and HNWI Tourists Marketing | China Data Bank | Marina Bay Sands, Singapore

Chinese HNWI and Luxury Shopper Target Audience Marketing | China Data Bank | GUCCI

China O2O Seminar and WeChat Live Streaming Marketing for Google

China Media Livestream: Hong Kong Government Event

China Market Research for Tourism Board – Chinese Travelers’ Research in Destination Country

China Go-to-Market Research for Banking Client Enter China GBA Area | Hang Seng Bank

Celebrity Yangkun’s Liquor Commercial Douyin Live-streaming Event

Celebrity Angela Zhang’s First Commercial Douyin Live-streaming Event

Baidu SEO Bringing More Organic Traffic and Sales to Site | Case Study on Skincare Brand Website

Baidu SEM Marketing on Chinese Students Studying Abroad | Epsom College

Baidu SEM Case Study on Venue Booking, Property Renting Industry

Baidu SEM Case Study on Global Travel Booking Platform Enter China | KLOOK

Baidu SEM Case Study on Expanding to all Chinese Search Engines to Capture Sales | SaSa Hong Kong

Baidu SEM Case on Immigration and Moving Business

Baidu CSEO to Increase Online and Offline Sales to a Hong Kong Cosmetic Brand

B2B Marketing to Chinese Enterprise C-level | China Data Bank | Citrix

B2B Content Marketing: WeChat Webinars & Livestream for HKTDC

Attract target precise Greater Bay Area (GBA) user groups | China Data Bank | China CITIC Bank x Cathay Pacific – AsiaMiles

Attract Chinese Tourists and Car Lovers via DSP Marketing | China Data Bank | Suncity Group, Macau

Attract Chinese students to enroll in MBA programs | China Data Bank | HKU MBA

Attract Chinese Shoppers and Tourists via DSP Marketing | China Data Bank | One Central, Macau

AR Games WeChat Miniprogram to Engage with Offline Shoppers | L’Occitane
