OctoPlus Media Logo

Search Results for: xiaohongshu

China Virtual Digital Human Influencer Index Report

CHINA’S VIRTUAL DIGITAL HUMAN INFLUENCER 【Posted on: 2022 February】 CHINA’S VIRTUAL DIGITAL HUMAN INFLUENCER Recently, the State Key Laboratory of Media Convergence and Communication, Communication University of China, Media Big Data Center, and Number One Idol (Beijing) Digital Technology Co., Ltd. jointly released the “China Virtual Digital Human Influencer Index Report”, which pointed out the […]

China Virtual Digital Human Influencer Index Report Read More »

NFT Marketing in China: See What Tech Giants Have to Offer

NFT MARKETING IN CHINA 【Posted on: 2022 February】 NFT MARKETING IN CHINA NFT is the abbreviation of Non-Fungible Token, which is translated as “非同质化代币” in Chinese, it is a native digital asset issued on the blockchain platform. The craze of NFT and Metaverse has become popular in China’s marketing circle. With the outbreak of the

NFT Marketing in China: See What Tech Giants Have to Offer Read More »

Beauty Industry Douyin/XHS Marketing Report 2021

2021 DOUYIN/XHS BEAUTY BRAND REPORT 【Posted on: 2022 February】 2021 DOUYIN/XHS BEAUTY BRAND REPORT According to “2021 Beauty Industry Douyin/XHS Marketing Report” jointly released by Youmi Youshu and Beauty Expo, the market size of China’s beauty industry has steadily increased, however big brands and cutting-edge domestic products are caught in a scuffle. From the launch

Beauty Industry Douyin/XHS Marketing Report 2021 Read More »

How TO Effectively Advertise For Pharmaceutical and Medical Devices in China?

HOW TO EFFECTIVELY ADVERTISE FOR PHARMACEUTICAL AND MEDICAL DEVICES IN CHINA? 【Posted on: 2022 February】 HOW TO EFFECTIVELY ADVERTISE FOR PHARMACEUTICAL AND MEDICAL DEVICES IN CHINA? This is part of our series on the regulatory policies updates, reports and advertising laws – Xiaohongshu Banned 39 Brands, December update, November update, October update, Anti-monopoly crackdown, PIPL, Advertising law. TL;DR Pharmaceutical & Medical Devices

How TO Effectively Advertise For Pharmaceutical and Medical Devices in China? Read More »

China’s New Consumer Brand Development Trend Report 2022

2022 NEW CONSUMER BRAND DEVELOPMENT TRENDS 【Posted on: 2022 January】 2022 NEW CONSUMER BRAND DEVELOPMENT TRENDS According to the “2022 China’s New Consumer Brand Development Trend Report” jointly produced by Weiboyi, MMA and Mojing Market Intelligence analyzed the new market environment insights, brand development characteristics, marketing strategies. China is becoming one of the world’s largest

China’s New Consumer Brand Development Trend Report 2022 Read More »

China Marketing Insights Monthly Newsletter [June 2022]

China Marketing Insights Monthly Newsletter [June 2022] Hello, Welcome to our June Newsletter. In this issue, we start with a 6.18 Mid-Year sales strategy. While the top 3 KOL will be greatly missed this year (the latest being “lipstick king” missing from live-streaming since Jun 3rd), there are several other highly effective strategies to implement

China Marketing Insights Monthly Newsletter [June 2022] Read More »

China Marketing Insights Monthly Newsletter [May 2022]

China Marketing Insights Monthly Newsletter [May 2022] Hello, Welcome to our May Newsletter. In this issue we start with the latest fallout from China Regulation – Major Chinese platforms have started to display the location of users. This has created chaos among many influencers and celebrities and a grey market to help manipulate the location is slowly

China Marketing Insights Monthly Newsletter [May 2022] Read More »

OctoPlus Newsletter - Jan 2022

China Marketing Insights Monthly Newsletter [January 2022]

China Marketing Insights Monthly Newsletter [January 2022] Welcome to 2022! In this newsletter, we cover several trends reports. But first, as the big tech crackdown and stricter policy are being enforced we see more companies taking a proactive stand in regulating their growth & compliance. We look into the details of Xiaohongshu banning 39 brands

China Marketing Insights Monthly Newsletter [January 2022] Read More »

Feb 22 Newsletter l OctoPlus Media

China Marketing Insights Monthly Newsletter [February 2022]

China Marketing Insights Monthly Newsletter [February 2022] Hello, Wishing you all a very happy Chinese New Year! We start the issue with a deep dive into one of the toughest industries to advertise for – Pharmaceutical & Medical devices. This is part of our series that focuses on the regulatory policy updates and its impact

China Marketing Insights Monthly Newsletter [February 2022] Read More »

March 2022 Newsletter l OctoPlus Media

China Marketing Insights Monthly Newsletter [March 2022]

China Marketing Insights Monthly Newsletter [March 2022] Hello, Welcome to our March Newsletter. In this issue, we start with the roundup of China regulatory announcements – Content moderation law is in effect from 1st March 2022, consumer privacy protection enablement through Private Data Networks, clean cyberspace, and more. Next, we take a look at the mini-program ecosystem development based

China Marketing Insights Monthly Newsletter [March 2022] Read More »

Scroll to Top
Scroll to Top