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Marketing Affluent Chinese Audience with Travel & Immigration Intention | China Data Bank | Real Estate, Singapore

Promote the latest Amber Park project from CDL

Marketing Affluent Chinese Audience with Travel & Immigration Intention | China Data Bank - Real Estate, Singapore
Promote the latest Amber Park project from CDL
China Data Bank - City Developments Limited data

Project Overview

  • Advertiser: City Developments Limited
  • Objective: Drive quality audience to the website

Content Angle

Strategy

  • OctoPlus Solution: China Data Bank + DSP
  • Location: Tier 1 Cities

Results

  • Affluent Chinese audience with travel intention to Singapore
  • Interested in Property, Finance and Overseas Investments
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