Creative Video Production - Short Video l WeChat Channels l HKTDC
Produced a series of short videos that resonated strongly with users
Project Overview
- Advertiser: HKTDC
- Overview: HKTDC is looking to leverage the short video trends in China to resonate with the users.
Results
- OctoPlus has refined the pain points of the core target group for HKTDC, produced a series of short videos that resonated strongly with users, and advertised on Toutiao and WeChat videos, successfully guide users to complete the conversion and obtain a communication effect beyond expectations.
