WeChat Account Content Management | B2B - Government | HKTDC
Project Overview
- Advertiser: HKTDC
- Overview: Help the account to achieve goals such as fission, promotion of activity and brand awareness.
Content Marketing
Through content, attract the attention of accurate user groups.
- Establish a column and invite industry insiders to share, and enhance the overall brand strength.
- Establish a live broadcast and enhance the user’s activity and sense of participation through live teaching.
- Various activities and conferences in the foreign trade industry helps enhance brand influence.
- SEO technology blessings help brand content to be widely disseminated.
Results
- Fans increased by 128%, interaction rate increased by 76%, and monthly overall message consultation increased by 71% The number of leads increased by 257%