WeChat Marketing Services
Capture WeChat audiences via one-stop solutions, we build your community and grow your brand ! We help brands target and acquire the right customers efficiently and effectively.
All Around WeChat Services:
Capture WeChat audiences via one-stop solutions. We covered all services in WeChat Ecosystem !
01
360° WeChat Official Account Management
We save your manpower of managing brand’s WeChat profiles.
Content Management & Optimization
Create & optimizing content successfully will be a key part in keeping followers subscribed and wanting more
Broadcast Messaging
Help brands to design WeChat broadcast message and get WeChat followers to share the information of your brand with their friends
Auto-Reply / Interactive Menu
Automatically handle typical inquiries, drive conversations and improve overall response rate, brand can set up the menu bar for a better and easier interaction with the audiences.
Direct Messaging
Create high quality marketing content for branding & promotions to target audiences.
Follower Data
Through backend system, we can help brands to analyze followers’ basic profile data, group followers and etc.
Account Analytics
We help you build WeChat marketing strategies according to data that tracks and analyzes WeChat., identify top performing content and best times to post. Monitor competitors and use comparative analysis to improve the marketing results.
Content Management & Optimization
Create & optimizing content successfully will be a key part in keeping followers subscribed and wanting more
Broadcast Messaging
Help brands to design WeChat broadcast message and get WeChat followers to share the information of your brand with their friends
Auto-Reply / Interactive Menu
Automatically handle typical inquiries, drive conversations and improve overall response rate, brand can set up the menu bar for a better and easier interaction with the audiences.
Direct Messaging
Create high quality marketing content for branding & promotions to target audiences.
Follower Data
Through backend system, we can help brands to analyze followers’ basic profile data, group followers and etc.
Account Analytics
We help you build WeChat marketing strategies according to data that tracks and analyzes WeChat., identify top performing content and best times to post. Monitor competitors and use comparative analysis to improve the marketing results.
How WeChat Official Account Helps Your Business?
Sales & Promotion
Many brands are doing E-commerce sales on WeChat platform. With the WeChat Pay System, it is more easier for the audience to do online transactions.
1
Customer Service
To do customer service on WeChat, is easier for the audience to have direct communication with the brand. It can manage customer’s request and enquiry effectively.
2
Brand Awareness
For new overseas brands who wanted to go into China market. WeChat is a platform that can easily target the community in China. With WeChat Official Account, your brand can reach higher exposure.
3
Educational Content
In order for a oversea brand to be well known in China, the brand itself need to educate customers about the benefits of the product. WeChat Official Account works well with pushing content of your brand to create higher branding exposure.
4
02
WeChat Advertising
navigate various advertising laws and regulations for China to ensure you are compliant.
4 advertising pillars on WeChat you can leverage for the management of user relationships
- Promoted app
- Promoted account
- Promoted campaign
- Appear at the end of Official Account articles
- Appear in users’ News Feed
- Text, image, video formats
- In-feed ad options with multiple targeting parameters
- Banner Ads
- Pop-up Ads
- Mini-Game Ads
- Latest ad feature on WeChat
- Brands can push official account and promote articles in the subscription section.
03
WeChat Mini Program
(Mini App)
a new round of online marketing tools to provide customized information and service to your community
- Promote easily on WeChat
- Most popular apps in China
- Advanced features to get better engagement with your audience
- Appears in all format, such as games, market place, booking system, e-commerce, platform and others
- Geo-location
- WeChat Pay
- Livestreaming
- Social connections
- Ecommerce features
04
WeSales (ONE-STOP E-COMMERCE PLATFORM)
Complete End-to-End Cross-border WeChat e-Commerce Solution
Wechat users get information through Wechat advertising, community promotion, etc.
‣ Marketing activities
Join as a member, user loyalty increases
‣ Customer management
‣ Member system
Users browse the mini program store
Attract new users with promotions
Complete purchase, payment and delivery
Information sharing and create social fission
Sell to China with powerful e-commerce marketing tool that pairs brand’s thinking with measurable ROI
Livestreaming
Livestream in “moments” and Wechat group, increasing conversion rate and re-purchase rate
Marketing Tools
Support mainstream marketing tools to facilitate customers acquisition and conversion
Cross-border Mini Program Store
customize the mini program store and provides comprehensive e-commerce functions
Compliance Transaction
① New E-Commerce Law Compliance
② Income Transparency,Settlement of foreign exchange through legal channels
International Business Payment Made Easy
① One Stop Cross-Border Payment
②Global Tax Planning
Bonded Zone Integration And Customs Push Orders
① Bonded Area and Customs Port Integration
② Bonded Warehousing Service Provider Integration
05
WeChat Livestreaming
Turn your viewers into customers within seconds via WeChat Live
Increase audience engagement with real-time interactive tools for WeChat live streaming.
To assist overseas merchants in utilizing live stream interaction and closed-loop marketing
- Can be developed in 1 day and it’s easy to operate
- Interactive, high conversion rate
- User retention, precipitation
Customize promotion items can be displayed at the comment session, viewers can add to cart by just a click.
Record order details, item sold, and the amount of payment received while you’re reaching the audience in real-time
All the sales record and livestreaming video will be saved. Track and review the performance of your WeChat live to understand your customer shopping behavior
Want to know more?
Fill in the form now! we will get in touch with you!
06
WeChat Private Traffic
complete control and communicate with customers in your private pools /
create own customer groups to engage better without relying on expensive advertising channels.
Build Your Own Traffic
Personal Account
- Free from Wechat's regulation
- Provide oersonal servvice and care
- Build close relationship with consumers and able to present in moments feeds
Group Chat
- Communicate directly
- A community for targeted audiences
- With focus on customer retention and repurchase
Mini Program
- Convenient channel to do purchase
- Effectively connect ecommerce and social media marketing
- More flexible and ensure more engagment
Public Account
- Provide high quality content
- Intergrate and corelate the whole ecosystem
we attract more users to enter the cross-border mini program store through marketing activities,
and further expand the user group through social sharing and discount activities.
Types Of Private Traffics
for the management of user relationships
According to the level of the relationship
it can be divided into 4 levels (from low to high):
Fans
Fans on social accounts. Information received is one-way, relying on operators to continue output of content to maintain retention
Community
WeChat and QQ groups. Information received is multi-directional, continuous engagement and interaction within the community via group activities, group discussions, group live broadcast, etc.
Friends
Direct friend relationship. High degree of trust and best conversion effect because friends communicate directly and frequently
CRM
Official website, independent App, WeChat service account, mini-programs, individual shops, individual accounts, and community operating tools, etc.
MAKE USE OF “PRIVATE TRAFFIC“
Using Fission Method to amplify impact and energize the growth !
Download the E-Book on China Advertising Now for FREE!
OctoPlus Media Curated Content for China Marketing Education
Discover the China market and Integrate with marketers to make better decisions and devise better marketing programs
The Complete China
Advertising Handbook (2023 Guide)
*A Preview Of Our Handbook
- Introduction of Digital Advertising in China
- Marketing Ideas & Programmatic Advertising
- 400+ Pages of Highly Curated Details
- 100+ App Details & Advertising Options
- Multiple Digital Marketing Insight Reports & App Index
The Complete China
Programmatic Advertising
Guidebook (150pages)
*A Preview Of Our Handbook
- Complete Guide to Programmatic Advertising
- Data sharing on Chinese market behavior
- 150+ Pages of Top DSPs Data and Information
Get your free China marketing E-book and get started today by filling up the details.
The completed version will be delivered straight to your inbox.