WeChat Account Content Management l Hong Kong Government l Hong Kong Monetary Authority
Project Overview
- Advertiser: Hong Kong Monetary Authority
- Overview: Account creation; Help the account to achieve goals such as gain followers, fission, and brand awareness
Content Marketing
Through content, attract the attention of accurate user groups to gain followers
Establish a column and invite industry insiders to share, and enhance the overall brand strength;
Various activities and conferences in the foreign trade industry helps enhance brand influence;
Results
Fans and interaction overachieved expected KPI